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the Amazon best-seller
The Reluctant Rainmaker:
A Guide for Lawyers Who Hate Selling


#1 best-seller in Amazon Law Office Education books


It’s no longer enough to just be a good lawyer.
To thrive in this new economy you must also understand the business of law.  You must learn how to “make it rain”.  You must become a rainmaker.

What is a rainmaker?
Rainmakers are the ones who help bring the money into your firm.  The ones who help bring in the new clients.  The ones who keep your potential client pipeline full.  Rainmakers help practices succeed.  If you aren’t a rainmaker now, it’s time to get moving.

It doesn’t matter whether you like to market, or if you like to sell.  If you want a successful law practice, you’ll have to learn how to do it.  The right way.  The professional way.  The effective way.

If you find marketing and selling distasteful, you may be what we call a “reluctant rainmaker”.  And The Reluctant Rainmaker:  A Guide for Lawyers Who Hate Selling can help.

Inside, you will find all the information you need to help you create a cohesive, actionable business development plan.  You’ll get a step-by-step guide with clear direction on how you can develop a successful, satisfying, and sustainable practice, while still being able to look yourself in the mirror.




“This book stands out from many similar books on the subject in that the author not only walks you through why bringing in business is important for your career, but also how exactly to make it happen.  You need a plan.  And to put your plan into action, you need strategy.  And this book helps you formulate the strategies you need to accomplish your goals.”
~Amazon Testimonial, 03/13/13



About the author:

Julie Fleming. Lexinnova Consulting. Life at the Bar LLC

Julie A. Fleming, founder of Atlanta-based Lex Innova Consulting, helps lawyers worldwide to use innovative and effective measure to build a strong book of business.  Julie holds a certificate in leadership coaching from Georgetown University and is the author of The Reluctant Rainmaker:  A Guide for Lawyers Who Hate Selling (2009) and Seven Foundations of Time Master for Attorneys (2011), as well as numerous articles focusing on topics such as business development, practice management, work/life balance, and leadership development.  Before launching her consulting business, Julie practice law for over a decade in firms of 3 to more than 2100 attorneys, focusing her practice in patent litigation.  A graduate of the Emory University School of Law, Vanderbilt University (B.A.) and Georgia State University (B.S.), Julie is a Fellow of the American Bar Foundation and currently services as Vice Chair of the ABA Section of Science and Technology Law.