Entries by strategic

Legal Business Development: How to Determine Whether a Rainmaking Expense is a Cost or An Investment (And Why It Matters)

I once talked with a client who was upset at the prospect of paying nearly $1,000 for equipment required for making a presentation to a group of her ideal clients.  She confirmed my expectations that she’d be able to use the equipment again for similar presentations, and I suggested that she view the financial outlay […]

Legal Business Development: Client service lessons from a hospital stay

Client service is one of the foundations of business development.  Why?  First, client service is the heart of your practice and should be well-executed for that reason alone.  And second, excellent client service makes it more likely that you’ll get repeated and expanded client engagements as well as referrals from happy clients. As lawyers, though, […]

Beat Overwhelm Now!

When I’m working with an individual client, I always listen carefully for signs of overwhelm.  Whether overwhelm comes from business development activity or (more commonly) from the press of billable work, the result is catastrophic for business development success. Business development aside, overwhelm can tank a day faster than just about anything else.  On days […]

When Life Throws You A Curveball…

Life has a way of throwing curveballs.  Sometimes they come in the form of emergencies that demand attention, sometimes they’re staff departures, (planned or otherwise), and sometimes they’re opportunities that you just can’t pass up, even though jumping in will eat every bit of time and energy you have. How do you cope with those […]

Nothing happens without focus

“I know how to burn a hole in paper without a match or a lighter or anything.”  Last week while I was playing in the park with some kids, Anna, age 7, showed me how to use a magnifying glass to focus sunlight on a piece of paper and burn a hole in it.  It […]