Tactical Transparency: How Leaders Can Leverage Social Media to Maximize Value and Build Their Brand
Tactical Transparency By Shel Holtz and John C. Havens I recently noticed a new television commercial for Domino’s Pizza, in which the company lays bare the perception that its pizza is bland and then describes new changes to the recipe, closing with an invitation to try the new Domino’s. That’s some transparency. But in today’s […]
All In Good Time
One of the top concerns for most lawyers is time management. We all have so much to accomplish in so little time, and it often seems that we’re always trying to cram more activities (whether professional or personal) into the non-negotiable 168 hours we have each week. Most of my coaching clients bring time management […]
On Servant-Leadership: What’s in it for them?
Leaders are often depicted as resolute, visionary, motivational, intent on reminding followers to get with the program or get off the team. And we’ve all heard that it’s lonely at the top. No question that leaders may be called on to make difficult decisions and to demand compliance with those decisions. To fail to do […]
WRA 12/10/09: Finding out who’s naughty and nice
It’s the time of year for holiday specials, and last night’s offering was Santa Claus Is Comin’ to Town. And while I enjoyed the story and the theme, I was dumbfounded when I realized that there’s a bit of a link between Santa and client development! If you remember the lyrics to the song, you’ll […]
A Sense of Urgency
A Sense of Urgency by John P. Kotter John Kotter, a noted expert on leadership and change management, fervently believes that attachment to the status quo is a silent but deadly killer. Through numerous examples, Kotter demonstrates that organization stall and atrophy as change fails. Kotter’s bottom line? If it ain’t broke, break it. A […]
Are you wasting your time?
Do you know how to get the most from your sponsorships? If you’re building your “brand,” whether it’s your personal brand or your firm’s, the goal is to raise others’ awareness of you. It’s an opportunity to let them know what you stand for and what space you occupy in the market. An example here: […]
WRA 12/1/09: Are you doing it wrong?
I recently spoke with a lawyer who had tried a variety of business development activities, all to no avail. She’d written articles, she’d taught seminars, she’d advertised, she’d attended some networking events, she’d posted her profile on various social networking sites, and so on. But after all of that, she didn’t have any results to […]