Client Service Ideas That Really Work
Three keywords in building a strong practice: satisfaction, service, and value. Get these right, and chances are pretty decent that you’ll see repeat business (where feasible) and referrals. Get them wrong, and you may not like what you see. A long-time favorite blog post 7 Good Customer Service Ideas That Work offers insight into how […]
How To Use Social Media Effectively
If you’re using social media for business development purposes, you know that it can be a strong opportunity – or a black hole that will steal hours and energy and return absolutely nothing in the way of business results. As with so many other tools, your results have nothing to do with social media itself […]
How Can You Maintain Your Clients’ Trust?
I was recently talking with a friend who is an extremely savvy business owner. She set up an LLC a number of years ago and, now that she’s expanding that business in a new direction with a partner, she consulted with an accountant to determine what sort of entity, if any, she and her new […]
Client Experience Matters
When I speak with a lawyer who’s interested in becoming a private client, one of the things I probe around is what distinguishes him or her from other lawyers in the same kind of practice. The answers usually revolve around past experiences of some kind, enhanced skill, strategic and business acumen, or lower fees due […]
Your BD Plan Must Be A Living Document
Do you know what is the biggest stumbling block for lawyers who want to grow their practices? You might think it’s being too busy, dislike of networking, or fear of asking for business. And those are all good guesses, but incorrect. Lawyers who want to grow their practices most often stumble over their marketing plan. […]
The Attention Economy
As we’re beginning to re-emerge from isolation due to Covid, it’s time to take a fresh look at how we focus our attention. Many of my clients told me that even though working from home was challenging because of family responsibilities, once they got into a groove they found that they were actually more productive […]
Not Thrilled With Your Flow of Referrals?
Think about the last three referrals you received. Were they good referrals, meaning referrals for the kind of law you practice and the demographic of clients you serve? Did you receive them recently? Are they part of a regular flow of referrals that you receive? If the answer to any of these questions is no […]