Legal Business Development: January’s Must-Read Resources
We’re all swamped by information these days, but I’ve cut through a lot of that to unearth just three whitepapers and articles you need to read. Without further ado: Lawyers ought to blog for an audience of two. I often discuss blogging with my clients, whether they’re in large firms or solo practice. Blogging is […]
Audio Interview with Deborah Dubree, Author of Average Is An Addiction
Are you ever curious about what it would be like to sit down with the author of a useful book and find out how she came to write the book and to dig deeper into the topic? Although the written word is powerful, there’s nothing like a conversation to flesh out ideas and check their […]
Legal Business Development: Will Your Clients and Contacts Think Of You First When They Need Help?
Jon, a midcareer lawyer working in a boutique law firm, handles white-collar criminal defense matters. Most of his clients come through referrals from other lawyers. Far too often, those lawyers fail to appreciate that they need someone who practices in the area every day. Instead, they try to handle a matter themselves. After doing the […]
Legal Business Development Infographics
As you’re no doubt aware, infographics are hot. In my view, that’s because infographics are easily consumable written “edu-tainment”. Although they’re especially valuable for the business-to-consumer market, they can be useful to convey information to anyone. Check, for example, this Pinterest board of law infographics collected by Gyi Tsakalakis. I’ve been collecting infographics that concern […]
Legal Business Development: Evaluate the Cost/Benefit Ratio Before Agreeing to Write or Speak
Before you decide to speak or to write an article concerning your area of practice, you must ensure that your time will be well invested. Ask yourself the following questions: Will this reach the right audience? Writing for or speaking to the wrong audience (meaning, an audience composed of people whom you do not serve) […]
Book Review: Average Is An Addiction
Average Is An Addiction by Deborah Dubree Where are you average? Make no mistake: every area of life, even among top performers, separates into top, middle, and bottom tier. Author Deborah Dubree notes that: very few people have the guts, determination, discipline and commitment to break out of average and become the greatest at what […]
The 2013 Finish Strong Legal Business Development Challenge
We’re down to 41 days left in 2013… Just 25 days, excluding weekends, Thanksgiving, Christmas Eve, Christmas, and New Year’s Eve. Not much time to make a big shift… Or is it? The stereotypical lawyer’s answer: it depends on what you do with that time. And that’s why I’m inviting you to accept the 2013 […]